Formation path of customer engagement in virtual brand community based on back propagation neural network algorithm.

Wed, 01 Jan 2020 00:00:00 +0100

Mengmeng Song, Lin Qiao, Rob Law:
Formation path of customer engagement in virtual brand community based on back propagation neural network algorithm. Int. J. Comput. Sci. Eng. 22(4): 454-465 (2020)