Opensend

Pros: By providing real-time insights and contact information, Opensend helps target high-quality leads super effectively. It truly improves overall conversion rates and drives business growth. Unlike other solutions we've tried, Opensend actually provides contact level identification rather than just company identification. B2B website visitor identification with Opensend is a game-changer for companies looking for lead generation and sales optimization.

Cons: Nothing. I absolutely love this company and tool for user identification.

Overall: Unlike many competitors we have tried that provide company-level identification, Opensend delivers contact-level insights, identifying specific individuals within the companies visiting your website. This eliminated any need for additional research to find the right contacts, streamlining our entire sales process.

Pros: Enhanced Engagement with Target Audience: Opensend’s platform enables highly personalized, data-driven communication that resonates with Compression Health’s most responsive and intent-driven customers, creating meaningful connections and driving brand loyalty.

High Performance Metrics: The partnership with Opensend has yielded impressive results, with a 59% open rate, 12% click rate, and 9% conversion rate. These metrics reflect Opensend’s ability to deliver relevant, impactful content that inspires action.

Revenue Generation Efficiency: Achieving a Revenue Per Contact Acquired of $1.54 and an ROAS of 6.1, Opensend has proven to be a valuable investment, directly supporting profitable growth while aligning with mission-driven goals.

Mission-Driven Alignment: Opensend supports Compression Health’s mission to improve the quality of life for customers, helping them reach those who need their products most while maintaining a customer-centric approach.

Reliable and Scalable Platform: With a focus on advanced, cutting-edge solutions, Opensend’s platform has become indispensable for sustainable growth, positioning Compression Health for long-term success.

Timely and Relevant Content Delivery: Opensend ensures the delivery of well-timed, relevant content, allowing Compression Health to stay connected with its audience effectively and meaningfully.

Cons: None! This is an easy lift and provides immediate value.

Overall: Compression Health, a leading provider of medical-grade compression garments and compression therapy solutions, partnered with Opensend to revolutionize how we engage with our most responsive and intent-driven audience. Leveraging Opensend’s cutting-edge platform, we have successfully delivered personalized, data-driven communication strategies that resonate deeply with our customers, allowing us to advance our mission of providing a better tomorrow and restoring normalcy to everyday life for those in need.
Our partnership with Opensend has not only strengthened our ability to connect meaningfully with our audience but has also produced outstanding measurable outcomes:

Open Rate: 59%
Click Rate: 12%
Conversion Rate: 9%
Revenue Per Contact Acquired: $1.54
ROAS: 6.1

These exceptional results highlight how Opensend empowers our brand to engage our audience effectively, delivering relevant and timely content that drives both impact and profitability. As a brand committed to enhancing quality of life, Opensend has become an indispensable partner in helping us reach those who need us most, all while achieving sustainable and significant growth.

Pros: Opensend’s ability to identify unknown visitors has been crucial in allowing us to expand our email list. This capability has helped us retarget leads who would otherwise slip through the cracks, driving up engagement and conversion rates across our campaigns.

Opensend’s interface is user-friendly, making it accessible to team members without extensive technical backgrounds. Our team could quickly adapt and start using the platform’s core features, thanks to intuitive navigation and setup. Customer support has also been a highlight; they are responsive and proactive, making the onboarding experience smooth and offering valuable guidance whenever needed.

Cons: One area for improvement would be additional analytics. Additionally, while the platform is worthwhile, the pricing may seem a bit high month-to-month, however the ROI has been above expectations and the software pays for itself.

Overall: Opensend has proven to be a powerful tool for lead generation and visitor engagement, delivering strong results and solid support to enhance our marketing strategy.

Pros: This program is helping us capture more potential customers that we can reach out to. We have seen a nice increase in our email marketing list since starting.

Cons: We really have not had any issues that I can complain about.

Overall: We receive easy to understand monthly reports that are always on time. We have had the same rep since the beginning. He is very responsive to any questions that we have.

Pros: -Great customer service
-Easy to use system
-Changes can be done easily
-Different plan options to fit your needs

Cons: It can get costly as your website attracts a lot of people. On the bright side, they offer flexible plans and budget controls, ensuring you only pay for what you need!

Overall: Opensend is fantastic! The customer service is top-notch and very responsive. Once set up, it's incredibly easy to use and self-sufficient.

Pros: Opensend is super effective at transforming anonymous website visitors into engaged customers, seamlessly integrating with Klaviyo to make the process straightforward. Our clients consistently see increased revenue, and Opensend’s team is always there to guide us. They’re proactive, responsive, and provide clear instructions that make implementation smooth and successful.

Cons: There are no real downsides. As long as you follow their team’s guidance on setup and best practices, everything works seamlessly.

Overall: Opensend has truly become a staple for our email marketing clients, and we’re thrilled with the consistent value it provides. Highly recommended for any brand looking to maximize their reach and conversion potential!

Pros: - List growth
- Higer conversions
- Community builder
- Better open rates
- Strategy & support on the build out
- Very responsive to all questions
- Great communication

Cons: Nothing bad / don't like! Keep up the great work Opensend Team!

Overall: Opensend has exceeded my expectations—their team is amazing, always willing to go the extra mile for us. From setup through our ongoing partnerships, they’ve provided support, strategy, and advice. Our partners have experienced list growth, higher conversions, and notable revenue increases. Opensend is a game-changer for any agency and its partners. If you're looking to build a community, grow it, and generate revenue, Opensend is the best email setup out there. Five stars and highly recommended!

Pros: Quick & easy integration, simple platform, and noticeable results. We've been able to identify thousands of curious shoppers

Cons: Some analytical metrics could be a bit more detailed but overall still good

Overall: Very pleased with Opensend and the platform's comprehensive ability to identify anonymous buyers who have interest in our products.

Pros: Opensend allows us to identify anonymous site traffic and tie it back to an email using their proprietary identity graph. Their graph is much stronger vs. competitor solutions.

Cons: I think they are quite expensive but we have seen strong enough ROI to justify the cost.

Overall: Onboarding with Opensend was a breeze and we meet with our AM team on a monthly basis to test/improve our experience.

Pros: Opensend has helped us identify many more new people just from our trial period. We hope to see this number grow as we continue with Opensend. Our contact at Opensend has also been very helpful and informative about our performance and has been able to answer all our questions regarding the product/

Cons: We ended up maxing out our number of new contacts so we had to upgrade to a new tier which is an additional cost, but hopefully there will be a positive ROI.

Overall: Our Opensend contact as been incredibly helpful and knowledgable about the product and how it translates to the business. The product itself seems to have a lot if benefits to help identify and grow lists.

Pros: You can target potential buyers who might not have taken the time to subscribe to your emails.
Dashboard has an intuitive design, making it easy to navigate and use, even for people who aren’t very tech-savvy.
Support 12/10
Scalable for growing businesses!

Cons: You need to make sure you are strategic with email sending and segmentation to keep your email metrics healthy. Learning curve for effective use

Overall: Overall, I highly recommend Opensend to my clients and all have been satisfied with using it! Our order rates have gone up and subscribers increased!

Pros: Opensend is incredibly intuitive, making it easy to set up campaigns and manage lists. The platform offers powerful automation features, allowing us to create engaging customer journeys with minimal effort. I also appreciate the detailed analytics that help us optimize our campaigns effectively.

Cons: There’s not much I dislike, but it would be great to see more customization options for design templates in future updates.

Overall: Overall, Opensend has exceeded our expectations as an email marketing platform. It’s straightforward to use, but still packed with advanced features that make a real impact on our engagement and conversions. The support team is responsive and helpful, guiding us through any questions we have along the way. I would highly recommend Opensend for any team looking to streamline their email marketing efforts.

Pros: Integrating Opensend into our engagement strategy has been transformative for the brands I manage. Many active users aren't reached by traditional email marketing, so introducing Opensend, building targeted flows, and smoothly transitioning customers into Klaviyo has created an exceptionally effective acquisition approach.

As Opensend has grown, the platform has also enhanced its capabilities in user identification, offering greater clarity into our audience segments. Additionally, new integrations with platforms like Meta and Google have expanded our ability to reach users across multiple channels, maximizing engagement and acquisition opportunities.

My experience with Opensend has been extremely positive. The team is consistently responsive to any issues, and their swift troubleshooting is impressive. The integration process itself is straightforward and quick, delivering tangible results almost instantly.

I have no complaints about Opensend—it's an outstanding value. Every client using Opensend has seen a clear return on investment within the first month.

Cons: I would love deeper analytics on the value of the conversions in the main dashboard.

Overall: Opensend is a great tool to get new users and actively nurture them through email marketing. I wish this was available for other markets besides the USA.

Pros: OpenSend really nails it when it comes to ease of use—the whole platform feels intuitive, from managing lists to setting up automations, which means we can focus more on creating great campaigns. The analytics are another huge plus; they’re clear, actionable, and help us fine-tune our approach without any guesswork. And, honestly, the support team is a standout. Anytime we’ve needed help, they’re responsive and genuinely invested in solving our issues. It’s clear that OpenSend was built with marketers in mind, and it shows in how smoothly everything works together.

Cons: While the analytics are great, adding more granular reporting would be a nice touch for those times we want to dig a bit deeper into performance.

Overall: We've been using OpenSend for a while now, and I have to say, it’s really made a difference in how we handle our email marketing. The platform itself is super intuitive—managing lists, segmenting audiences, and setting up automated campaigns all feel straightforward, which lets us focus more on creating great content and less on the backend setup.

Pros: Opensend runs on autopilot to help us capture leads we aren't getting through our on-site opt-ins. They use a filtering criteria so the leads are higher quality and more primed for conversions.

Cons: Enhanced metrics would be great like something that measures direct attributable revenue in the dashboard itself.

Overall: Opensend is a good platform for collecting leads you miss from opt-ins. We switched from a competitor due to higher spam complaint rates and saw relief there from Opensend. Additionally we are seeing a 3.5x ROI for directly attributable sales.

Pros: Our CSM at Opensend is very responsive and made the onboarding process seamless! We are enjoying the platform so far!

Cons: Some platform features were not the most intuitive at first, but with training, we were able to figure out everything we needed!

Overall: We are gathering insights with Opensend that are streamlining some previously manual processes. We are enjoying the product so far!

Pros: Onboarding and support have been fantastic from contract signing to implementation. Really appreciate the care from their team!

Cons: Would like more control over what anonymous users are passed into Klaviyo

Overall: Compared to alternatives, OpenSend is top tier. They're the perfect fit for small to medium-sized stores with a $50+ AOV.

Pros: - Easy setup and integration
- Easy tool to scale email list
- Added incremental revenue to our business with solid ROI

Cons: - Requires more attention to clean email list
- Counts duplicate contacts
- Inflated revenue numbers

Overall: It's a great tool for e-commerce businesses looking to grow their email list and/or improve their retargeting efforts.

We found that we had to tighten up the filters and increase our list cleaning efforts in order to maintain our list health, but overall a great tool for growth

Pros: We liked that the team was quick to respond to any and all questions while also giving us space to internally review next steps.

Cons: The only feedback I'd give to the team is more room for the company's perspective. We want to lean on their team for the expertise, of course, but we also know our customer base the best. Giving room for that and marrying it with their experience would be even better of an experience.

Overall: Overall, it's been an easy experience. That said, we're very new to the platform as a whole. We're looking forward to see benefits going into BFCM.

Pros: The team made it super easy to get started and turned on.
They helped us run a test to ensure our revenue was incremental. It's crushing for us!
Our rep has been accommodating and proactive with any questions we have and sharing monthly recaps

Cons: No cons so far! Very happy with the service and have no issues.

Overall: From the initial intro call to almost 2 months of being live, everything has gone VERY smoothly and impactful to the business. Our ROAS is very strong and we feel the impact of the list growth on our email program.