[Link].

edu

Post Graduate Certificate Program (PGP)

in Business Analytics

IN COLLABORATION WITH
ABOUT NMIMS
The school of Business Management (SBM) of SVKM’s NMIMS, GLOBAL AFFILIATIONS
Deemed to be University, one of India’s Premier business schools is NMIMS has well‐developed linkages with reputed universities
situated in Mumbai – the financial hub and nerve centre of the leading to international assignments for the faculty, research &
country. consultancy & Student Exchange Programs.
Apart from offering diverse cutting edge programs for students, it We are associated to:
also offers executive education programs for professionals who • Harvard University
want to make the key transition in their careers. The SBM
• Royal Melbourne Institute of Technology (RMIT), Melbourne
educational experience aims to equip students with a bedrock of
management skills to help them navigate through the complex • Case Western Reserve University, Cleveland, OHIO
business environment of today. A dynamic curriculum designed in • Grenoble Ecole de Management, France
conjunction with academics and industry practitioners, provides • Athens University of Economics & Business, Greece
them the opportunities to master new skills and explore varied We are Associated to:
perspectives. • Harvard University
SBM has an abundance of intellectual capital in the form of faculty • Royal Melbourne Institute Of technology (RMIT), Melbourne
members who are renowned in their respective fields and are • Case Western Reserve University, Cleveland, OHIO
committed to creating a dynamic learning environment.
• Grenoble Ecole de Management, France
The Center for Excellence in Business Analytics /Data Sciences has
• Athens University Of Economics & Business, Greece
been recently established by NMIMS‐Deemed‐to‐be University, to
build, organize and pursue excellence in the area of data driven
analytics that today’s business and governance are based on. The
Center is focussed on capacity building in various industrial verticals
by creating specialized programs for working professionals and
students to equip them with analytical capabilities, knowledge of
best practices, techniques and methodologies in their area of
professional work.
Six Modules Taught & Mentored by
FACULTY NMIMS Faculty & Industry Professionals
We have a mix of full time faculty and guest lecturers coming
from diverse backgrounds, varying industry experiences and
unique skill sets.

CAMPUS
• Modern LIBRARY with over 50000 Volumes, 250+ Indian & Global
Periodical Subscriptions, access to online databases & e‐journals
• State of the art COMPUTER LAB
• 24 x 7 Wi‐Fi access across the institute
• Perfect ambience, guidance & support for students to
Participate in competitions & organizing signature college
events.

01
 ABOUT UNIVERSITY OF SOUTH FLORIDA AND MUMA COLLEGE OF BUSINESS:
The University of South Florida is a global research university • USF ranks 10th nationally – and 13th among universities
dedicated to student success. The USF Muma College of Business worldwide – for U.S. patents granted (National Academy of
boasts a nationally ranked MBA program, one of the nation's best Inventors, 2014).
accounting schools, a top‐ranked entrepreneurship center, • USF ranks in the top 25 public universities in the United States for
exceptional research faculty, and a comprehensive portfolio of research expenditures as per US National Science Foundation
programs. They train students to analyze and interpret data – and to (2015).
think creatively about how to use it when making decisions that • USF ranks in the top 250 universities in the world as per the Times
impact the bottom line. Higher Education World University Rankings 2016‐2017.
• Ranked No. 11 among public universities nationwide for part‐
time MBA programs – and No. 32 nationwide (Bloomberg
ABOUT USF MUMA COLLEGE OF BUSINESS FACULTY:
Businessweek, 2015)
USF Muma College of Business faculty includes top researchers
• Ranked No. 11 nationwide for graduate entrepreneurship
in every area – accounting, entrepreneurship, finance,
education (Entrepreneur magazine and the Princeton Review,
management information systems, management, and marketing.
2015)
USF professors are experienced, effective instructors as well as
• Included in Top 25 ranking for information systems major experts in their field. They routinely publish books and articles on
(Bloomberg BusinessWeek, 2015) and faculty are ranked No. 24 for relevant business topics. USF is particularly strong in the areas of
information systems publication frequency (2013). business intelligence, data analytics, and information systems with
faculty who earned degrees or worked at schools such as the
University of Pennsylvania Wharton School, Harvard University,
New York University, Stanford University, Northwestern University,
National University of Singapore, IIT Kanpur, IIT Madras, IIT
Kharagpur, IIM Ahmedabad, Georgia Tech, University of Southern
California, Tsinghua University, and the University of Maryland.
USF Muma College faculty have earned numerous honors
Six Modules Taught & Mentored by including the Fellowship of the American Association for the
Advancement of Science, Core Fulbright Awards, Fellowship of the
Muma College Of Business, Florida Association of Information Systems, and the INFORMS Information
Systems Society's Design Science Award. Muma faculty also serve
on the editorial boards of leading journals in information systems
and analytics such as Management Information Systems Quarterly,
Information Systems Research, INFORMS Journal on Computing,
and ACM Transactions on MIS. Faculty members bring to bear their
rich practice experience to the classroom gained from undertaking
business engagement projects for global companies such as Bank of
America, Citigroup, JPMorgan Chase, Jabil, and Infosys.

02
PROGRAM OVERVIEW
• The Certificate Program in Business Analytics (CBA Program) is a • Six modules out of twelve modules would be primarily taught by
contemporary 1‐year program designed by NMIMS and offered in renowned international faculty from the USF Muma College of
joint collaboration with University of South Florida (USF) on behalf Business (MCOB). USF instructors will have twenty (20) contact
of its Muma College of Business. hours with students while delivering courses, of which sixteen (16)
• The Program is intended for participants who want to build their will be face‐to‐face in Mumbai over a single weekend and four (4)
careers in Business Analytics. will be via an online webinar. Students will take classes for the
• The CBA Program is a blend of classroom training (to be remaining twelve (12) hours delivered by NMIMS faculty. Students
conducted in Mumbai) and technology‐enabled learning platform. may be assigned to work on projects for the remaining weeks. The
remaining 6 modules would be taught by leading industry
• The Program provides 380 contact hours for classroom training,
professionals and distinguished NMIMS faculty.
one of the highest in the industry for a one‐year program.
• The classroom lectures would be held only during weekends
(Saturdays and Sundays). The Program structure has been designed
to enableworking professionals to attendclasses duringweekends
without any work disruptions.
• The CBA Program is carefully crafted by academic and industry
professionals to cover the essentials of Analytics, provides practical
training on analytical tools, methodologies and technologies to
facilitate solving real‐world business problems.

IN‐DEPTH. DIVERSE. FUTURISTIC.

03
PROGRAM STRUCTURE
Days of the Week Session Timings
Saturdays and Sundays 9:00 am to 11:00 am
11:30 am to 1:30 pm
3:00 pm to 5:00 pm
5:30 pm to 7:30 pm
Webinar To be announced in the class

TERM 1
MODULE COVERAGE DATES**

Module 1 Basic concepts of probability and statistics Correlations, 11‐12 and 18‐19‐ February
Introduction to Statistics Analysis of Variance, Hypothesis Testing Maximum
likelihood methods and fit statistics Statistical
Inference Introduction to linear models
Module 2 Relational Models and Database Design 25‐26 February and
Database Management Transaction Processing SQL and extensions 4‐5 March
Database optimization and query processing
Parallel and Distributed Databases
Module 3 Basics of Reporting and BI dashboards 11‐12, 25‐26 March
Business Intelligence* & Visualization Basics of ETL frameworks Data warehousing
Data Visualization using Spotfire and Tableau
Module 4 Installation and Basics of R Vectors and Data 15‐16, 29‐30 April
Statistical Programming Structures in R Matrices, Arrays, Lists and Data
Frames in R Statistical Functions in R Data
Analytics and Visualization Examples in R
* To be taught by Faculty of USF Muma College of Business ** These could change under extra‐ordinary situations

04
 TERM 2
MODULE COVERAGE DATES
Module 5 Machine Learning Methods for Predictive 13‐14, 27‐28 May
Machine Learning and Analytics* Analytics Decision Tree Induction and
Analysis Neural Networks Nearest Neighbour
Algorithms and Clustering
Module 6 Introduction to Big Data Big Data Platforms ‐ 10‐11, 24‐25 June
Big Data Analytics* Hadoop, Spark Data Storage and Processing ‐
HDFS, HBase and NoSQL Text and stream analytics in
Big Data Hive, Pig and Hadoop extensions and tools
Module 7 Overview of marketing analytics 8‐9, 22‐23 July
Marketing & Media Analytics* Customer Targeting and Lifetime Value Modeling
Attribution, Data and Marketing Models
Social Media Analytics
Module 8 Data Exploration and Data Visualization
Statistical Data Mining Linear Models
Non‐Linear Models
Statistical Inference and Predictive Modeling 12‐13 , 26‐27 August
* To be taught by Faculty of USF Muma College of Business ** These could change under extra‐ordinary situations

EFFECTIVE DECISION‐MAKING TOOLS

05
 TERM 3
MODULE COVERAGE DATES
Module 9 Overview of Financial & Accounting Data 9‐10, 23‐24 September
Analytics for Finance and Accounting Financial Data Analytics
Forensic Accounting and Fraud Detection
Analyzing Financial Statements and Quarterly Filings
Module 10 Overview of combinatorial optimization 7‐8,21‐22 October
Optimization* Linear Programming and Sensitivity Analyses
Integer Programming
Business Operations and Optimization Examples
Module 11 Students will need to identify a dataset, November
Capstone Analytics Project business problem and do a comprehensive analysis
that results in a detailed report and presentation
made that highlights the findings, methodology
and implications for business.
Module 12 Business Cases in Analytics covering the 2‐3, 16‐17 December
Analytics in Business* use of analytics and data in a variety of
industries worldwide
* To be taught by Faculty of USF Muma College of Business ** These could change under extra‐ordinary situations

INFINITE DATA. INFINITE INSIGHTS.

06
ADMISSIONS
IMPORTANT DATES
SR. NO. DETAILS DATES
1. Start of Online Registration and payment of fees Friday, November 4, 2016
2. Last Date for Online Registration and payment of fees Monday,16 January, 2017
3. Call letter available on website [Link] Thursday ,19 January, 2017
4. Assessment Test and Interview Saturday, 21st January, 2017
5. List of shortlisted candidates on website (after 5:00 pm) Wednesday, 25th January, 2017
6. Payment of fees and document verification 27th January to 4th February, 2017
7. Registration, Inauguration of Program at NMIMS Friday, February 10, 2017
8. Closure of Admission Friday, February 10, 2017

Note: The candidate must check his/her eligibility before applying for the course. Kindly check website [Link] regularly for any updates.
For Payment of Fees Sundays & Holidays excluded.

REFUND RULES ON CANCELLATION OF ADMISSION:

The Schedule of refund of fees will be as follows:

1. Till the date of commencement of the Programme Rs.1000/‐ will be deducted as administrative charges.
(10th February, 2017)
2. Cancellation after the official closure of admission. Cancellation made after the official closure of admission,
(from 11th February, 2017 onwards) fees will NOT be refunded.

PROGRAM FEE
Fees: The fees for the Batch 2017 will be Rs 5,50,000 (subject to change) + plus service tax (as applicable) sums upto 6,32,500/‐
payable in 6 installments.
The detail schedule will be listed in the admission offer letter (if selected).

PARTICULARS DATES AMOUNT (INR)

1st Installment At the time of Admission 1,32,500 /‐
2nd Installment 10th March, 2017 1,00,000 /‐
3rd Installment 12th May, 2017 1,00,000 /‐
4th Installment 07th July, 2017 1,00,000 /‐
5th Installment 08th September, 2017 1,00,000 /‐
6th Installment 30th November, 2017 1,00,000 /‐

07
ELIGIBILITY
A candidate has to fulfil both the following criteria A and B:
A. Candidate must have passed Under‐Graduation from a recognized university with preferably above 55% marks
B. Candidate must have undergone a course in basic statistics/relational databases/programming language during under‐graduation OR
Candidate must possess at least 2 years of work experience as on the date of submitting the application

WORK EXPERIENCE:
a) The applicant should possess a minimum of 2 year of full‐time work experience as on the date of submitting the application
b) Freshers with an analytical bent of mind, programming expertise & solid academic credentials would also be considered on a case‐by
case basis. This would be subject to the clearance of an assessment test and subsequent interview.

SELECTION PROCESS
The Admissions Committee would evaluate each applicant on several criteria to ensure that the participants selected for the
programme are well‐rounded individuals with sufficient analytical/programming/statistical backgrounds.
Each applicant would have to undergo an interview process to determine the fit, interest and inclination. Besides, an
assessment test would have to be administered for freshers. Each component of the application including the application
form, assessment test and the interview would be adequately reviewed, and the subsequent selection of the participants for
the program will be made.

Selection criteria would be based on:

a) Educational background and accomplishments
b) Quality and relevance of work experience
c) Clarity of objectives of wanting to enrol for the Program
d) Performance on the Interview
e) Assessment Test (for executives with work experience less than 2 years as well as freshers)

Ideal candidates would be:

• Professionals who are currently working in a job that has a strong data component
• Work experience in Analytics domain and passion for data analysis
• Evidence of professional/academic success
• At least 2 years of work experience in a relevant area (higher and diverse experience is desirable since that would
facilitate maximum learning)
• Candidates that come in with a specific data analytics project in mind that they intend to work on during the course
of the Program
• Candidates who are proficient in at least one programming language and have had exposure to working on
statistical packages
The above mentioned criteria are not in order of preference

08
FACULTY PROFILES
INTERNATIONAL FACULTY

Robert M. Nauss
Robert M. Nauss received a Bachelor’s degree in Industrial Engineering and Management Science
from Northwestern University (1970), a Master’s degree in Operations Research from Cornell University
(1972), and a Ph.D. in Operations Research from UCLA (1974). He taught in the College of Business
Administration at the University of Missouri‐St. Louis from 1975‐2015. He also served as Department
Chair of Management Science for 17 years and as Dean of the College from 1990‐1997. In addition he also
taught for one year as a visiting professor in the Graduate School of Business of the University of Chicago,
and for a semester at Braunschweig Technical University in Germany. Upon his retirement in 2015 he was
named Founders Professor of Management Science and Operations Research at UM‐St. Louis. Currently
he is an adjunct professor in the Muma College of Business at the University of South Florida.
His primary research entails the design and application of solution methods for models of real world
problems. Problem classes of current interest are integer programming, linear programming, network
and transportation problems, nonlinear and dynamic programming. Specific application areas include
generalized assignment, facility location, capital budgeting, vehicle scheduling, maritime lock
scheduling, municipal bond bidding, leveraged leasing, and bond refinancing. His research articles have
appeared in journals such as Management Science, Transportation Research, European Journal of
Operations Research, Journal of the Operational Research Society, INFORMS Journal on Computing,
Decision Sciences, Operations Research Letters, Journal of Banking and Finance, Financial Management,
Interfaces, and Operational Research Quarterly.

Sajeev Varki
Sajeev Varki is an Associate Professor in the Department of Marketing with the MumaCollege of
Business, University of South Florida. He teaches courses in global marketing, marketing management,
and promotions management, marketing strategy, and marketing research; he has taught at the
undergraduate, graduate, and doctoral levels. He holds a degree in engineering from the Indian Institute
of Technology, Kharagpur, an MBA from the Indian Institute of Management Ahmedabad, and a PhD in
Management from Vanderbilt University.
His expertise in marketing, advertising, and strategy reflects his work experience as a business economist
in Tata Economic Consultancy Services, Mumbai, India and as an ad agency account manager in New
Delhi, India. His work has been published in, among others, the Journal of Marketing Research,
Psychometrika, Journal of Retailing, Journal of Advertising, Marketing Letters, Journal of Service
Research, Journal of Business Research, and European Journal of Marketing.

09
Kaushik Dutta
Kaushik Dutta has 19 years of professional and research experience in the field of enterprise IT
infrastructure, data analytics and big data systems. An associate professor in the Information Systems
&Decision Sciences Department at the USF Muma College of Business, Dutta's current research interest
is big data analytics. Dutta's primary expertise combines operations research and data mining
techniques with computer science systems knowledge to efficiently handle big data and manage large IT
infrastructure.
Prior to joining USF, Dutta was a tenured associate professor at the National University of Singapore and
at Florida International University. Before starting his academic path, he pursued a career in engineering,
most recently as the chief technology officer and vice president of engineering of Mobilewalla, a NUS‐
incubated and Madrona‐funded company that developed big data based mobile advertisement
platforms. He has a Bachelor in Electrical Engineering from Jadavpur University, a Masters in Computer
Science from Indian Statistical Institute and a PhD in Management Information Systems from Georgia
Institute of Technology.

Donald Berndt
Part of the Information Systems& Decision Sciences Department at the USF Muma College of
Business, associate professor Don Berndt is an educator whose areas of expertise include data
warehousing, data mining, text mining, health informatics, web analytics, web search, online
advertising, information and prediction markets. He teaches courses on information systems, database
management and design, and data mining.
His work on business intelligence and the role of data in effective bioterrorism surveillance systems was
published in Decision Support Systems: Special Issue on Cybersecurity for Homeland Security. Other
papers have been published journals such as the American Journal of Preventive Medicine and the
Journal of Computer Information Systems. A frequent presenter at academic conferences, Berndt also
co‐authors for computer science textbooks and serves as the chief technology officer for a healthcare
information management company.
His academic credentials include a doctorate from the Stern School of Business at New York University, an
MS from SUNY Stony Brook, and a BS from the University of Rhode Island. Prior to joining USF, he was an
instructor and lecturer at SUNY Stony Brook and New York University. He was also a research
programmer for Yale University.

10
PROFOUND. EXPERIENCED. GLOBAL.

Balaji Padmanabhan
Balaji Padmanabhan is the Anderson Professor of Global Management and a professor in the
Information Systems &Decision Sciences Department at the USF Muma College of Business. He has
created and taught undergraduate, MBA/MS, and doctoral courses in areas related to business/data
analytics, computational thinking, and electronic commerce.
Padmanabhan's research addresses data analytics for business applications, algorithms for online news
recommender systems, management of data analytics in firms, fraud detection in healthcare, analytics
in examining service quality and customer churn, behavioural profiling, and pattern discovery. His work
has been published in both computer science and information systems journals and conferences
including Management Science, Information Systems Research, MIS Quarterly, and INFORMS Journal on
Computing.
He received a [Link] Computer Science from Indian Institute of Technology Madras, and a PhD from
New York University (NYU). Padmanabhan taught at the University of Pennsylvania’s Wharton School for
8 years. Padmanabhan's professional service includes work as associate editor and program committee
member of several academic journals and conferences. He has published his research in leading outlets
in business and computer science. He also works with several firms on technical, strategic and
educational issues related to business and data analytics.

Shivendu Shivendu
ShivenduShivendu is an assistant professor in Information Systems & Decision Sciences at the USF
Muma College of Business. He has created and taught undergraduate, MBA/MS, and doctoral courses in
areas related to economics of information systems, management of information systems, IT strategy, IT
consulting, and electronic commerce.
Shivendu's research focuses on analytical modeling of business models based on technology platforms.
His research studies economics of digitization of information, intellectual property rights protection in
digital mediums, pricing of digital goods, digital product strategies including versioning and bundling,
sourcing of IT services, security and privacy in Big Data, digital goods supply chain, information goods
pricing under dual medium access, pricing of cloud computing services, multilayer platforms and
technology policy. His work has been published in information systems journals and conferences
including Management Science, Information Systems Research, Journal of Management Information
Systems, andInformation Technology Management. His research papers have won many Best Paper
awards in conferences.
He received a [Link]. in Electrical Engineering from Indian Institute of Technology, Kanpur, an MBA from
Indian Institute of Management, Ahmedabad, and a MA and PhD in Economics from University of
Southern California, Los Angeles. His professional services include working as member of organizing
committees and serving as associate editor and program committee member of several academic
conferences. Before moving to academics, Shivendu was a member of Indian Administrative Service
(IAS), and served in many roles, including Health Secretary, Government of Jharkhand.

11
NMIMS FACULTY & INDUSTRY PROFESSIONALS

Ashok K Nag
At NMIMS he is the Director of the Centre of Excellence in Business Analytics / Data Sciences. He was a
senior executive in Reserve Bank of India (RBI), working in the area of data analysis and information
management. In his capacity as Adviser, he was handling RBI Data Warehouse project, Forecasting and
management of Balance of payment Statistics. He was also a consultant to the State Bank of India’s
enterprise wide Data Warehouse project. After leaving RBI he joined a large software company to work in
the area of risk management and Basel II/III implementation. He was the architect of an integrated risk
management application covering all types of risk and all the three pillars of Basel standard.
Dr. Nag’s principal research interest lies in the area of forecasting of financial time series using
techniques of artificial intelligence, data modelling for analytical database and financial risk
management. He received his [Link], [Link] and Ph.D from the Indian Statistical Institute, Kolkata. He
has published papers in journals like International Journal of Forecasting, Computational
Statistics,Omega,Information Technology and Management, Economic and Political Weekly among
others.

Tohid Kachwala
Tohid Kachwala is a Professor in the Operations & Decision Sciences Area in the School of Business
Management, NMIMS. He teaches Statistical Analysis for Business Decision, Decision Analysis
&Modeling, Managing Business Operations, Modeling for Decision Making, Workshops on Excel & SPSS
for Basic Statistics.
He has authored 2 books – ‘Study of Impact of Quality Management Practices in Select Indian Service
Companies’ and ‘Operations Management & Productivity Techniques’. His research interests are in the
fields of Quality Management, Operations Management, Inter disciplinary Research (Finance,
Marketing).
He holds a Ph.D. from Hemachandracharya North Gujarat University, MBA from University of Mumbai
and BE from VJTI, University of Mumbai.

12
 Shailaja Rego
At NMIMS University, she is an Associate Professor & Chairperson of the Department of Operations &
Decision Sciences. She has been teaching for the past 12 years. She is the author of two books “Statistics
for Management” and "Business Research Methodology", both published by Tata McGraw Hill
Publications.
Her specialties include Business Analytics, Statistical analysis for Business Decisions, Decision Analysis
and Modelling, Advanced Statistics/ Multivariate Analysis Using SPSS, Operations Research, Optimizing
Models, and Research Methodologyiesusing SAS and R.
She has developed case studies and presented and published papers in various national and
international conferences. She has been invited by CIDA (Canadian International Development Agency)
to present a paper on “Forecasting of ICT (Information Communication Technology) growth in India” at
an international conference in Canada. She has also been invited by Kingston University, London for
Faculty Development. She has been trained in case study teaching at Harvard, Boston, GCPCL Program.
Dr. Shailaja Rego holds a Doctoral degree in Management from SNDT University. She holds a master’s
degree in Statistics from Mumbai University. She has also completed MBA in Information Technology
from ICFAI University.

Harjeet Singh
Harjeet Singh is an Assistant Professor in the Finance Area in the School of Business Management,
NMIMS. He completed his Masters in Financial Mathematics from Stanford University and received
prestigious scholarships such as Ratan Tata Scholar, JRD Tata Scholar, KC Mahindra Scholar and
PrafullaMukherji Scholar. He also holds a PGDBM (MBA‐equivalent) from XLRI School of Business.
Harjeet’s research interests include Derivatives Pricing, Quantitative Investment Analysis, Algorithmic
Trading and Risk. He is currently authoring books in Advanced Financial Modeling through Excel‐VBA and
Derivatives Pricing. He has also been involved in Policy formation in Financial Markets with the Ministry
of Finance.
Harjeet has had rich and varied industry experience in Consulting and Financial Markets. He previously
worked as a Management Consultant at Accenture Strategy, successfully completing projects for Morgan
Stanley, Barclays, BoML, Nordea and JPMorgan. He also worked as a Market Risk Manager & Model
Validation Quant at Nomura, Treasury Dealer at Standard Chartered Bank and Quantitative Researcher
at Merrill Lynch.
Prior to NMIMS, he has been a Visiting Faculty at JBIMS (Jamnalal Bajaj Institute of Management
Studies), IIBF (Indian Institute of Banking and Finance) and NISM (National Institute of Securities and
Markets), where he taught Quantitative Methods, Financial Modeling, Financial Engineering, Risk
Management, Fixed Income and Portfolio Management. He has successfully conducted corporate
training programs with leading banks/corporates such as Morgan Stanley, JP Morgan, SIDBI, Nomura,
ICICI Securities, Bravura Solutions and Standard Chartered.

13
INDUSTRY ENGAGEMENT PEDAGOGY
The Program is designed with meticulous inputs and insights The teaching‐learning cycle of this highly interactive Certificate
from leading industry practitioners regarding program curriculum, Program in Business Analytics involves a judicious mix of a wide
case studies, analytical methodologies, data sets, business range of pedagogical approaches:
problems and analytics projects to align the Program to the industry • Classroom lectures by international faculty from the
requirements. Muma School of Business, University of South Florida
A key highlight of the Program is the "Capstone Analytics • Classroom lectures by leading industry professionals in
Project", fostering solid industry‐academia partnership. Through Business Analytics and distinguished faculty from NMIMS
the Project, students would need to identify a dataset, business • Analytics tools
problem and do a comprehensive analysis that results in a detailed
• Case studies
report and presentation made that highlights the findings,
methodology and implications for business. • Industry research project
• Domestic and international exposure to practical
Business Analytics
• Developing and implementing business models for
decision‐making in Business Analytics
• Frequent interaction with leading industry practitioners and
academicians in Business Analytics

PROGRAM OBJECTIVES
• The Program is intended for participants who want
to build their careers in Business Analytics.
• The Program is carefully crafted by distinguished academic
and industry professionals to help participants develop a
though conceptual understanding of the essentials and
advanced topics in Business Analytics.
• The Program aims to provide practical training on
contemporary Business Analytical tools, methodologies and
technologies.
• The Program intends for participants to apply the above
analytics skills‐sets to solve real‐world business problems.
• Through the industry research project (Capstone), the
program intends participants to handle a real‐world business
problem through various tools and methodologies discussed
in the curriculum.

14
SVKM'S
Narsee Monjee Institute of Management Studies
(Declared as a Deemed-to-be University under Section 3 of the UGC Act, 1956)
V.L. Mehta Road, Vile Parle (W), Mumbai - 400 056, India
T: (022) 4235 5555 E: enquiry@[Link]

[Link]