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Business English Sales Conversations Guide

The document outlines a yearly curriculum for a Business English course, divided into three books with various units. Each unit covers specific topics related to business communication, including reading, listening, speaking, and writing activities. The curriculum aims to enhance students' English skills in a business context through practical exercises and real-world scenarios.

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anna5jordanova
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0% found this document useful (0 votes)
43 views7 pages

Business English Sales Conversations Guide

The document outlines a yearly curriculum for a Business English course, divided into three books with various units. Each unit covers specific topics related to business communication, including reading, listening, speaking, and writing activities. The curriculum aims to enhance students' English skills in a business context through practical exercises and real-world scenarios.

Uploaded by

anna5jordanova
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd

ГОДИШНО РАЗПРЕДЕЛЕНИЕ НА УЧЕБНОТО СЪДЪРЖАНИЕ

Book: Business English

Unit Topic Reading Listening Speaking Writing Comments

Book 1

1 Greetings and Reading an extract Listening to a conversation Acting out a dialogue Completing a
Goodbyes from an etiquette guide between a manager and his between two memo
(multiple choice colleague (true/false colleagues.
questions) statements);
Completing a conversation
2 Introductions Reading an extract Listening to a conversation Acting out a dialogue Filling out a
from an etiquette guide between two men and a journal entry
(true/false statements) woman (true/false
statements);
Completing a conversation
3 Small Talk Reading an extract Listening to a conversation Acting out a dialogue Filling out an
from a blog (reading between a businessman between an employer email
for specific and a colleague (listening and an employee
information) for specific information);
Completing a conversation
4 Ending Reading an excerpt Listening to a conversation Acting out a dialogue Completing an
conversations from an advice column between two colleagues between two email
(multiple choice (true/false statements); colleagues
questions) Completing a conversation
5 Ordering numbers Reading a letter Listening to a conversation Acting out a dialogue Completing
(true/false statements) between a receptionist and between an directions
a client (multiple choice receptinist and a
questions); client
Completing a conversation
6 Figures Reading an excerpt Listening to a telephone Acting out a dialogue Completing
from a business memo conversation between two between an employer notes
(multiple choice colleagues (true/false and an employee
questions) statements);
Completing a conversation
7 Dates Reading a blog entry Listening to a conversation Acting out a dialogue Planning
(multiple choice between two business appointments
questions) people (true/false and deadlines
statements);
Completing a conversation
8 Time and Reading an email Listening to a conversation Acting out a dialogue Completing a
expressions (true/false statements) between two colleagues between two schedule for a
(true/false statements); colleagues meeting
Completing a conversation
9 Vacation time Reading an office Listening to a conversation Acting out a dialogue Completing a
memo (multiple choice between an employee and between an employee vacation request
questions) his supervisor (true/false and his/ her form
statements); supervisor
Completing a conversation
10 Prices Reading part of an Listening to a conversation Acting out a dialogue Completing a
advertisement from a between a salesman and a between a sales receipt
furniture retailer customer (multiple choice salesperson and a
(true/false statements) questions); customer
Completing a conversation
11 Pay and Benefits Reading a pay guide Listening to a conversation Acting out a dialogue Making notes
for new employees between two employees between two about the
(multiple choice (true/false statements); employees different ways
questions) Completing a conversation to increase one’s
salary
12 Your job Reading a webpage Listening to a conversation Acting out a dialogue Completing job-
(true/false statements) between two friends between two friends compatibility
(true/false statements); test results
Completing a conversation
13 Types of work Reading an extract Listening to a conversation Acting out a dialogue Completing a
from a job site between two employees between a new note from an
(true/false statements) (true/false statements); employee and a co- employee to a
Completing a conversation worker manager
14 Getting to work Reading a blog post Listening to a conversation Acting out a dialogue Completing a
about commuting to between two commuters between two journal entry
work (true/false (multiple choice commuters
statements) questions);
Completing a conversation
15 Skills and Reading a job Listening to a conversation Acting out a dialogue Completing a
qualifications advertisemant from a between an applicant and a between an applicant manager’s notes
newspaper (multiple manager (true/false and a manager from an
choice questions) statements); interview
Completing a conversation
Book 2

1 Product details Reading a press release Listening to a conversation Acting out a dialogue Updating a press
from a mobile store between two employees between two release for a
(true/false statements) (listening for specific employees new mobile
information); phone
Completing a conversation
2 Selling products Reading a web page for Listening to a conversation Acting out a dialogue Writing a
a shoe store (true/false between a telephone sales between a sales description of a
statements) representative and a representative and a type of sneakers
customer (true/false customer available for
statements); sale
Completing a conversation
3 Product problems Reading a page from a Listening to a conversation Acting out a dialogue Filling out a
customer service between a customer between a customer return form
manual (multiple service representativea nd service representative
choice questions) a customer (true/false and a customer
statements);
Completing a conversation
4 Telephoning Reading a post from a Listening to a telephone Acting out a dialogue Leaving a note
business blog (reading conversation between a between a for a client who
for specific reseptionist and a sales reseptionist and a missed a call
information) representative (true/false sales representative
statements);
Completing a conversation
5 Emails Reading a tutorial on Listening to a conversation Acting out a dialogue Writing an
email (reading for between two co-workers between two co- email to all
specific information) (multiple choice workers employees that
questions); explains a
Completing a conversation problem and
how to avoid it
in the future
6 Letters Reading an excerpt Listening to a conversation Acting out a dialogue Writing a
from a manual between an office manager between an office business letter to
(true/false statements) and her new assistant manager and his/ her a client
(true/false statements); new assistant
Completing a conversation
7 Faxes Reading a poster telling Listening to a conversation Acting out a dialogue Writing a sheet
how to send a fax between an office manager between an employee that helps
(reading for specific and a new secretary and a secretary people avoid
information) (true/false statements); mistakes with a
Completing a conversation fax machine
8 Types of meetings Reading an extract Listening to a phone call Acting out a dialogue Writing a memo
from a manager‘s between two co-workers between two co- to one’s team to
planner (multiple (true/false statements); workers postpone a
choice questions) Completing a conversation meeting
9 Meeting etiquette Reading a blog from a Listening to a conversation Acting out a dialogue Writing new
business website between a manager and an between an employee meeting
(reading for specific employee (true/false and a manager etiquette
information) statements); guidelines
Completing a conversation
10 Making a Reading a memo about Listening to a conversation Acting out a dialogue Writing notes on
presentation at a an upcomming between two co-workers between two co- one’s
meeting presentation (true/false (listening for specific workers presentation
statements) information);
Completing a conversation
11 Time management Reading a brochure Listening to a conversation Acting out a dialogue Writing notes
advertising a seminar between a seminar speaker between a seminar about improving
(reading for specific and an audience member speaker and a one’s seminar
information) (true/false statements); seminar attendee
Completing a conversation
12 Negotiations Reading an article in a Listening to a conversation Acting out a dialogue Writing advice
business magazine between two employees between two for a co-worker
(true/false statements) (multiple choice employees who is leading a
questions); negotiation for
Completing a conversation the first time
13 Customer srvice Reading an extract Listening to a conversation Acting out a dialogue Writing an
from an employee between a hotel manager between a hotel employee
manual (reading for and an employee (multiple manager and an profile for a
specific information) choice questions); employee company
Completing a conversation newsletter
14 Making travel Reading an email Listening to a conversation Acting out a dialogue Writing an
arrangements message from a travel between a travel agent a between a travel email to a client
agency (multiple businessman (listening for agent a client explaining the
choice questions) specific information); reservations one
Completing a conversation has made
15 Travel necessity Reading an extract Listening to a conversation Acting out a dialogue Writing a list of
from a travel guide between a businessman between a items one’s boss
(true/false statements) and his personal assistant businessman and his/ needs for a trip
(multiple choice her personal assistant
questions);
Completing a conversation
Book 3

1 Company culture Reading a poster about Listening to a conversation Acting out a dialogue Writing a
a company’s values between two managers between two website page
(reading for specific (true/false statements); managers about one’s
information) Completing a conversation company’s core
values
2 Business in different Reading a guide to Listening to a conversation Acting out a dialogue Writing a guide
cultures business etiquette between two colleagues between two for business
(multiple choice about a business trip colleagues about a people visiting
questions) (true/false statements); business trip one’s country
Completing a conversation
3 Management styles Reading a blog about Listening to a conversation Acting out a dialogue Writing a memo
management styles between a business owner between a business to a manager
(true/false statements) and an employee owner and an suggesting that
(true/false statements); employee he/she adopt a
Completing a conversation new
management
style
4 Team building Reading a magazine Listening to a conversation Acting out a dialogue Writing a memo
article about teams between managers between two to a company
(multiple choice (true/false statements); managers manager
questions) Completing a conversation
5 Production Reading an Listening to a conversation Acting out a dialogue Writing a
advertisement for a between an interviewer between an covering letter
Production Supervisor and an applicant (listening interviewer and an outlining one’s
position (reading for for specific information); applicant skills and
specific information) Completing a conversation experience
6 Marketing Reading a memo from Listening to a conversation Acting out a dialogue Writing an
a project manager to between two employees between two email to a
his marketing team (true/false statements); employees manager with
(true/false statements) Completing a conversation marketing ideas
7 Finance Reading an email from Listening to a conversation Acting out a dialogue Writing a brief
a Director of Finance to between a CEO and a betweena a CEO and memo to the
a CEO (multiple choice manager (true/false a financial manager COE explaining
questions) statements); why there was a
Completing a conversation net loss
8 Sales Reading a flyer Listening to a conversation Acting out a dialogue Writing an
advertising a set of between a company between a manager email to a
seminars for manager and a sales and a sales supervisor company
salespeople (reading supervisor (true/false manager why a
for specific statements); sales seminar
information) Completing a conversation would benefit a
team
9 Quality standarts Reading a page from an Listening to a conversation Acting out a dialogue Writing a
employee manual between an instructor and between an instructor summary of
(true/false statements) a new employee (true/false and a new employee what new
statements); employees must
Completing a conversation learn before
becoming
certified
10 Achieving perfection Reading an article from Listening to a conversation Acting out a dialogue Writing a memo
a business magazine between a business owner between a business explaining a
(reading for specific and a manager (true/false owner and a manager study to a
information) statements); business owner
Completing a conversation
11 Business strategy Reading an email to a Listening to a conversation Acting out a dialogue Making notes
board of directors from between a CEO and a between a CEO and a that will be used
a CEO (reading for director (true/false director to compose a
specific information) statements); memo to a
Completing a conversation board of
directors
12 Competition Reading a memo to Listening to a conversation Acting out a dialogue Writing a memo
employees regarding a between a manager and an between a manager to employees
competing company employee (true/false and an employee about a
(true/false statements) statements); company’s
Completing a conversation competition
13 Innovation Reading a page from an Listening to a conversation Acting out a dialogue Writing an
emploee manual between a R&D manager between a R&D email to one’s
(multiple choice and a market researcher manager and a boss about an ad
questions) (true/false statements); market researcher campaign that
Completing a conversation was presented to
a focus group
14 Global economy Reading a newpaper Listening to a conversation Acting out a dialogue Writing down
article (true/false between a reporter and a between a reporter some of the key
statements) speaker on the global and a speaker on the points
economy (true/false global economy mentioned in a
statements); lecture for an
Completing a conversation article
15 Global trade Reading a blog post Listening to a conversation Acting out a dialogue Writing notes
about global trade between a blogger and a about a blog post for a blog post
(true/false statements) co-worker (true/false
statements);
Completing a conversation

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