COURSE DATA SHEET

PROGRAM: PG DEGREE: MBA

COURSE: BUSINESS ADMINSTRATION SEMESTER: II CREDITS: 3
COURSE CODE: BA4204 REGULATION:2021 COURSE TYPE: CORE /ELECTIVE / BREADTH/
S&H
COURSE AREA/DOMAIN: OPERATIONS HOURS: 4+1 (Tutorial) hours/Week.
MANAGMENT
CORRESPONDING LAB COURSE CODE (IF ANY): - LAB COURSE NAME (IF ANY): -NO
SYLLABUS:
UNIT DETAILS HOURS
INTRODUCTION TO OPERATIONS MANAGEMENT
Operations Management – Nature, Importance, historical development,
transformation processes, differences between services and goods, a system
I 9
perspective, functions, challenges, current priorities, recent trends. Operations
Strategy – Strategic fit , framework. Productivity; World-class manufacturing
practices
OPERATIONS AND THE VALUE CHAIN
Capacity Planning – Long range, Types, Developing capacity alternatives, tools for
II capacity planning. Facility Location – Theories, Steps in Selection, Location Models. 9
Sourcing and procurement - Strategic sourcing, make or buy decision, procurement
process, managing vendors.
DESIGNING OPERATIONS
Product Design - Criteria, Approaches. Product development process - stage-gate
III 9
approach - tools for efficient development. Process - design, strategy, types, analysis.
Facility Layout – Principles, Types, Planning tools and techniques
PLANNING AND CONTROL OF OPERATIONS
Demand Forecasting – Need, Types, Objectives and Steps - Overview of Qualitative
IV and Quantitative methods. Operations planning - Resource planning - Inventory 9
Planning and Control. Operations Scheduling - Theory of constraints - bottlenecks,
capacity constrained resources, synchronous manufacturing
QUALITY MANAGEMENT
Definitions of quality, The Quality revolution, quality gurus; TQM philosophies;
V 9
Quality management tools, certification and awards. Lean Management - philosophy,
elements of JIT manufacturing, continuous improvement. Six sigma
TOTAL HOURS 45
TEXT/REFERENCE BOOKS:
T/R BOOK TITLE/AUTHORS/PUBLICATION
R Richard B. Chase, Ravi Shankar, F. Robert Jacobs, Operations and Supply Chain Management,
McGraw Hill Education (India) Pvt. Ltd, 14th Edition, 2014.
R William J Stevenson, Operations Management, Tata McGraw Hill, 9th Edition, 2009
R Norman Gaither and Gregory Frazier, Operations Management, South Western Cengage Learning,9
th edition, 2015.
R Cecil C. Bozarth, Robert B. Handfield, Introduction to Operations and Supply Chain Management,
Pearson, 4th Edition, 2016.
R Panneerselvam. R, Production and Operations Management, 3rd Edition,. PHI Learning, 2012.
 COURSE PRE-REQUISITES:
[Link] COURSE NAME DESCRIPTION SEM
BA4204 OPERATIONS MANAGEMENT The administration of business structure, 2
practices, and processes to enhance efficiency
and maximize profit.
COURSE OBJECTIVES:
1 To provide a broad introduction to the field of operations management and explain the concepts,
strategies, tools and techniques for managing the transformation process that can lead to
competitive advantage

COURSE OUTCOMES:
PO(1..6) & PEO(1..4)
SNO DESCRIPTION
MAPPING
BA4204 Understanding of the evolution of operations management practices PO1,PO2,PO3,PO4,PO6,PEO1,PEO2
and world class manufacturing processes.
BA4204 Knowledge about capacity planning, strategic sourcing and PO1,PO2,PO3,PO4,PO6,PEO1,PEO2
procurement in organizations
BA4204 Enhances the understanding of product development and design PO1,PO2,PO3,PO4,PEO1,PEO2
process
BA4204 Ability to forecast demand and overcome bottlenecks PO1,PO2,PO3,PO4,PO6,PEO1,PEO2

BA4204 Provides insight to Quality management tools and practices. PO1,PO2,PO3,PO4,PO6,PEO1,PEO2

COURSE OUTCOMES VS POS MAPPING (DETAILED; HIGH:3; MEDIUM:2; LOW:1):

SNO PO1 PO2 PO3 PO4 PO5 PO6 PEO1 PEO2 PEO3 PEO4
CO
BA4204 Understanding of the evolution 3 3 3 3 0 2 3 3 0 0
of operations management
practices and world class
manufacturing processes.
BA4204 Knowledge about capacity 3 3 2 3 0 1 3 3 0 0
planning, strategic sourcing and
procurement in organizations
BA4204 Enhances the understanding of 3 3 2 2 0 0 2 3 0 0
product development and design
process
BA4204 Ability to forecast demand and 3 3 2 3 0 1 2 3 0 0
overcome bottlenecks
BA4204 Provides insight to Quality 3 3 3 3 0 1 2 3 0 0
management tools and practices.
BA4204 Average 3 3 2 3 0 1 2 3 0 0

* For Entire Course, PO /PEO Mapping; 1 (Low); 2(Medium); 3(High) Contribution to PO/PEO
 PO1 Apply the business acumen PO6 Take up challenging assignments
PO2 Solve managerial issues PEO1 Understanding the core aspects
PO3 To achieve organizational goals PEO2 Create business opportunities and solve business problems
PO4 Ability to set achievable targets PEO3 Approach towards management functions
PO5 Fulfill social outreach PEO4 Practice ethical standards in business

JUSTIFICATION FOR MAPPING

SNO PO/PEO MAPPED JUSTIFICATION
BA4204 PO1,PO2,PO3,PO4,PO6, PO1, PO2, PO3, PO4, PEO1, PEO2 are strongly correlated with to understand
PEO1,PEO2 the Operations management that products meet the quality standards and offers
opportunities to identify areas where quality can be improved.
PO6, are partially correlated the aware of the needs for taking up challenges.
BA4204 PO1,PO2,PO3,PO4,PO6, PO1, PO2, PO4, PEO1, PEO2 are strongly correlated with the competitive
PEO1,PEO2 advantages of the customer needs and running smoothly, it will allow to deliver
the products on time to customers and increase the satisfaction.
PO3 are partially correlated investigating the problems in deliver quality
products in a short amount of time.
PO6, are slightly correlated the aware of the needs for taking up challenges.
BA4204 PO1,PO2,PO3,PO4,PEO1, PO1, PO2, PEO2 are strongly correlated in various tools to be used in the
PEO2 operations management identifying and optimizing the processes involved in
the production of goods or services.
PO3, PO4, PEO1 is partially correlated in investing the problems in costs due
to inefficiencies in the process design.
BA4204 PO1,PO2,PO3,PO4,PO6, PO1, PO2, PO4, PEO2 are strongly correlated with Various techniques can be
PEO1,PEO2 used to identify and eliminate waste within manufacturing operations, such as
lean manufacturing strategies and JIT
PO3, PEO1, is partially correlated to Analyse the business level strategies.
PO6 is slightly correlated on problem analysis of various tools.
BA4204 PO1,PO2,PO3,PO4,PO6, PO1, PO2, PO3, PO4, PEO2 are strongly correlated with business strategies
PEO1,PEO2 involved in operations management include supply chain configuration, sales,
capacity to hold money, and optimal utilization of human resources.
PEO1 is partially correlated to Analyse new implementation process.
PO6 is slightly correlated on problem analysis of various applications.
BA4204 PO1,PO2,PO3,PO4, PO6, PO1, PO2, PO4,PE02 are strongly correlated in accordance with Eliminating
PEO1,PEO2 waste within operation will allow to increase profits by eliminating
unnecessary costs and ultimately improving the overall production process
within the operation
PO3,PEO1,is partially correlated on problems on business operation
PO1 is slightly correlated on Problem analysis of new operation Situation.

GAPES IN THE SYLLABUS - TO MEET INDUSTRY/PROFESSION REQUIREMENTS, POs:

SNO DESCRIPTION PROPOSED ACTIONS
1 Basic concepts, issues, and techniques adopted worldwide for efficient NPTEL
and effective operations.
2 Operations Management of Logistics and Supply Chain Seminars
PROPOSED ACTIONS: TOPICS BEYOND SYLLABUS/ASSIGNMENT/INDUSTRY VISIT/GUEST
LECTURER/NPTEL ETC

TOPICS BEYOND SYLLABUS/ADVANCED TOPICS/DESIGN:

1
Logistics and supply chain management
2
Lean production management

WEB SOURCE REFERENCES:

1 [Link]
(UNIT 1)
2 [Link]
(UNIT 2)
3 [Link]
(UNIT 3)
4 [Link]
(UNIT 4)
5 [Link]
(UNIT 5)
DELIVERY/INSTRUCTIONAL METHODOLOGIES:
☐ CHALK & TALK ☐ STUD. ☐ WEB RESOURCES ☐ NPTEL/OTHERS
ASSIGNMENT
☐ LCD/SMART ☐ STUD. SEMINARS ☐ ADD-ON COURSES ☐ WEBNIARS
BOARDS
ASSESSMENT METHODOLOGIES-DIRECT
☐ ASSIGNMENTS ☐ STUD. SEMINARS ☐ TESTS/MODEL ☐ UNIV.
EXAMS EXAMINATION
☐ STUD. LAB ☐ STUD. VIVA ☐ MINI/MAJOR ☐ CERTIFICATIONS
PRACTICES PROJECTS
☐ ADD-ON COURSES ☐ OTHERS
ASSESSMENT METHODOLOGIES-INDIRECT
☐ ASSESSMENT OF COURSE OUTCOMES (BY ☐ STUDENT FEEDBACK ON FACULTY
FEEDBACK, ONCE) (TWICE)
☐ ASSESSMENT OF MINI/MAJOR PROJECTS BY ☐ OTHERS
EXT. EXPERTS
INNOVATIONS IN TEACHING/LEARNING/EVALUATION PROCESSES:
1. QUALITY MANAGEMENT TOOLS (Innovative Practice)

.
Prepared by, Approved by,

Mrs .DIVYA BHARATHI, AP/MBA