UGC NAAC “A++” NIRF TOP
ENTITLED GRADE RANKED
Online MBA
A degree designed for the world you work in
BACKED BY LEGACY
BUILT FOR TOMORROW
NAAC “A++” UGC
GRADE ENTITLED
24x7 10,000+
LMS ENROLLED
ACCESS LEARNERS
65+
YEARS OF
ACADEMIC
EXCELLENCE
INDIA'S TRUSTED ACADEMIC NAME, NOW ONLINE
ABOUT KURUKSHETRA UNIVERSITY
A Legacy Rooted
in Knowledge
Established in 1956, Kurukshetra University stands as one
of India’s most respected institutions. Located in the
historic city of Kurukshetra-known as the land of the
Bhagavad Gita-the university’s serene 400-acre campus
sits along the banks of the sacred Brahmi Sarovar.
What began as a single Department of Sanskrit has grown
into a thriving academic ecosystem with multiple
departments, centres of research, and a growing online
education division that brings this legacy into the
digital age.
Why Kurukshetra
University?
Top-Quality Education
Learn from expert faculty and industry
professionals. Get a UGC-recognized degree
that holds real value.
Fits Your Schedule
Study when you want. Take exams at your
convenience, even on weekends.
Support When You Need It
Get help with academics, technical issues, and
more, throughout the course.
Career-Ready Training
Learn job-relevant skills, build your résumé, and
get placement support to kickstart your career.
Trends shaping
the future of careers:
Online MBAs Are on the Rise
Between 2020 and 2023, India saw a 50%
year-on-year surge in online MBA
enrollments. Proof that flexible, career-ready
learning is here to stay.
[Source: Learning Routes, 2023]
AI Fluency is a Must-Have
Hiring for AI-related roles is growing 30%
faster than the overall market.
[Source: Business Insider, 2025]
Soft Skills Rule the Boardroom
91% of L&D professionals agree that human
skills are more important than ever.
[Source: LinkedIn Workplace Learning Report, 2024]
Upskilling is No Longer Optional
Professionals now add new skills at 2x the
pace they did in 2022, driven by digital
disruption and career pivoting.
[Source: Beaumont Enterprise via LinkedIn Data, 2025]
THREE PILLARS.
ONE IMPACTFUL DEGREE.
The MBA
Framework
In a world where AI, flexibility, and job readiness are
non-negotiable, MBA is built to meet the demands of
modern work and career trends.
Learn Apply Advance
Build strong Engage in live Gain access to soft
business foundations projects, industry skill bootcamps,
through accredited masterclasses, and resume & interview
courses and 5 real-world case preparations to turn
career-aligned studies to apply learning into
electives. concepts hands-on. employability.
The Academic Core
Your journey starts with a curriculum enriched with one of
India’s widest selections of industry-relevant electives.
5 Electives to Choose from
Finance Management
Strategic Management Behavioral Finance Entrepreneurship Development
Information Technology Management
System Analysis & Design Software Engineering Business Intelligence & Analytics
Human Resource Management
Talent Acquisition Performance Management HR Analytics
Marketing Management
Advertising Management Digital Marketing Entrepreneurship Development
Business Analytics
Fundamentals of Econometrics Financial Modelling Data Analysis
Deepen your domain expertise.
Define your direction.
Experiential Learning
Learning doesn’t stick until you use it. That’s why MBA
is packed with practical, hands-on experiences.
Tool-Based Training
Microsoft Excel
10 Live Sessions
Power BI
50 Hrs Recorded Training
Tableau
50 Hrs Recorded Training
Monthly Masterclasses
Industry experts share trends and career insights
Mohua Das Gupta Prashanth Balasubramanian
Chief Revenue Officer, Peepul Group Head of Strategy & Operations, Facebook
XLRI JAMSHEDPUR IIM BANGALORE
Rakesh Godhwani Ankur Agarwal
Ex Adjunct Professor, IIM Bangalore Engineering Leader, Microsoft Azure
IIM BANGALORE BITS PILANI
Many more industry experts
Career Accelerator
Career readiness isn't an afterthought. It's a built-in
move in our Online MBA.
Soft Skill Development
SEMESTER II | 34 HOURS
▪ Interview Skills
▪ Communication Skills
▪ Problem-Solving Skills
1:1 Career Counseling
SEMESTER II
Personalized sessions with experts to align your
career goals with industry roles and pathways.
Resume & Interview Preparation
SEMESTER III
Live workshop on crafting standout resumes and
mastering the art of interviews.
What’s Next?
Consistently featured across top hiring platforms, these
roles define today’s most in-demand MBA career paths.
Business Analyst
Consistently among top 5 roles in MBA hiring
(LinkedIn India, 2024)
Product Manager
High-growth role, especially in tech and digital-first firms
(Naukri, 2023)
Financial Analyst
Critical across banking, fintech, and startups
(GMAC, 2024)
Digital Marketing Manager
Rising demand across all industries
(LinkedIn Jobs Report, 2024)
Operations Lead
Valued in logistics, ecommerce, & manufacturing sectors
HR Business Partner
Strategic HR roles growing as companies scale
MBA prepares you to match the
expectations behind these roles-
with the skills, projects, and coaching
to back it up.
Learning Experience
Our LMS is designed to make your learning smooth,
self-directed, and seamless.
▪ Live and recorded class access
▪ Downloadable resources and session replays
▪ Mobile app with 24/7 learning access
▪ Progress tracking and regular nudges
▪ Community chat, discussion boards, and support
Study when you're focused,
not just when you're free.
Program Structure
SEMESTER I SEMESTER II
▪ Management Process and Organizational Behaviour ▪ Human Resource Management
▪ Fundamentals of Statistics for Business Decision ▪ Computer Applications in Management
▪ Managerial Economics ▪ Marketing Management
▪ Financial Accounting ▪ Financial Management
▪ Business Communication ▪ Business Research Methods
▪ Indian Economy and Business Environment ▪ Production and Operations Management
1. FINANCE MANAGEMENT
SEMESTER III SEMESTER IV
▪ Strategic Management ▪ Business Ethics and Corporate Governance
▪ Optimization Models for Business Decisions ▪ Entrepreneurship Development
▪ Summer Training / Project Work ▪ Comprehensive Viva -Voce
▪ Quantitative Analysis for Financial Decision Making ▪ Financial Engineering
▪ Foreign Exchange Management ▪ Project Planning and Management
▪ Banking and Financial Services ▪ Behavioural Finance
▪ Corporate Re-structuring and Control ▪ Private Equity and Wealth Management
2. INFORMATION TECHNOLOGY MANAGEMENT
SEMESTER III SEMESTER IV
▪ Strategic Management ▪ Business Ethics and Corporate Governance
▪ Optimization Models for Business Decisions ▪ Entrepreneurship Development
▪ Summer Training / Project Work ▪ Comprehensive Viva -Voce
▪ Business Intelligence and Analytics ▪ Data Warehousing and Data Mining
▪ Enterprise Resource Planning ▪ Software Engineering
▪ Relational Database Management System ▪ E-Commerce
▪ System Analysis and Design ▪ Information Security and Cyber Laws
3. HUMAN RESOURCE MANAGEMENT
SEMESTER I
SEMESTER III SEMESTER IV
▪ Strategic Management ▪ Business Ethics and Corporate Governance
▪ Optimization Models for Business Decisions ▪ Entrepreneurship Development
▪ Summer Training / Project Work ▪ Comprehensive Viva -Voce
▪ Management of Industrial Relations ▪ Training and Development
▪ HR Analytics ▪ Strategic Human Resource Management
▪ HRD : Systems and Strategies ▪ Talent Acquisition and Performance Management
▪ Group Dynamics and Leadership Excellence ▪ Change Management & Organizational Development
4. MARKETING MANAGEMENT
SEMESTER III SEMESTER IV
▪ Strategic Management ▪ Business Ethics and Corporate Governance
▪ Optimization Models for Business Decisions ▪ Entrepreneurship Development
▪ Summer Training / Project Work ▪ Comprehensive Viva -Voce
▪ Advertising Management ▪ Business Marketing
▪ Marketing Research and Analytics ▪ Services Marketing
▪ Digital Marketing ▪ Strategic Marketing
▪ Strategic Brand Management ▪ Rural and Agri-Business Marketing
5. BUSINESS ANALYTICS
SEMESTER III SEMESTER IV
▪ Strategic Management ▪ Business Ethics and Corporate Governance
▪ Optimization Models for Business Decisions ▪ Entrepreneurship Development
▪ Summer Training / Project Work ▪ Comprehensive Viva -Voce
▪ Business Intelligence and Analytics ▪ Time Series Data Analysis
▪ Fundamentals of Econometrics ▪ Applied Multivariate Analysis
▪ Data Mining and Data Warehousing ▪ Financial Modelling
▪ Decision Modelling and Data Analysis ▪ Predictive Analysis for Business Decision
Admission Process
STEP 1
Online Counselling :
Our counselors will provide guidance to potential students on
their selected program
STEP 2
Online Registration to Admission Portal :
Access to the admission portal is granted through online
registration with a registration fee.
STEP 3
Documents Verification :
The university admission team reviews the uploaded documents
and confirms eligibility within a span of 4 Days. Approval of
documents is subject to eligibility criteria as per the guideline of
the university.
STEP 4
Fee Payment & LMS Access :
Students receive a fee payment link on their respective accounts
to complete payment. Upon successful fee payment, eligible
students are granted access to LMS (Learning Management
System) within 48 hours.
ELIGIBILITY CRITERIA
Graduation from any recognized University.
Ready to Begin?
If you’re ready to learn from industry leaders, work on
real-world problems, and build a career that moves with
the market.
This is where you start. APPLY NOW
FOR MORE INFORMATION
Email-Id: eadmission@[Link]
Contact Number: +91 8484064675
Kurukshetra University, Thanesar, Haryana - 136119
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UGC NAAC “A++” NIRF TOP
ENTITLED GRADE RANKED
