Mini Project
On
“Comparative Study Of Buying Behavior of NOKIA & SUMSUNG Mobile”
SUBMITTED IN PARTIAL FULFILLMENT FOR THE DEGREE OF MASTER OF BUSINESS
ADMIMISTRATION ( MBA )
BUDDHA INSTITUTE OF MANAGEMENT GIDA
GORAKHPUR
AFFILIATED TO
Dr. A.P.J. Abdul Kalam Technical University Uttar Pradesh
SUBMITTED BY SUBMITTED TO
Mr. Gulshan Lal Mr. Devendra Kumar Gupta
MBA 1st Semester ( Asst. Professor)
CERTIFICATE
Mini project
This is to certify that Mr/Ms…………………….……………………. is a bonafide student of MBA 1st semester of
Buddha college of management during the year 2025-26 in partial fullfillment of the requirement of
MBA curriculum of Dr. A.P.J Abdul Kalam technical University Lucknow (UP) and he / she is authorized
to pursue the mini project 2nd entitled
“………………………………………………………………………………………………………………
……………………………………………………………………………………………………………… under guidance
of…………………………………………………………………………………… As a requirement to award of Master of
Business Administration Programme.
Director
Buddha College Of Management
Gida Gorakhpur
DECLARATION
I under signed, hereby declare that the project titled " Comparative Study Of
Buying Behavior of NOKIA & SUMSUNG Mobile "
submitted in partial fulfilment for the award of Degree of Master of Business
Administration of Dr. A P J Abdul Kalam Technical University is a bonafide record of
work done by me under the guidance of Mr. Devendra Kumar Gupta (Assist. Prof.)
Department of Business Administration at Buddha Institute of Management. This
report has not previously formed the basis for the award of any degree or similar
title of any University.
DATE: SIGNATURE
………………… Mr. Gulshan Lal
Roll No-: 156
Acknowledgements
Through this acknowledgement I express my sincere gratitude towards all those people
who helped me in this project, which has been a learning experience.
This space wouldn’t been ought to extend my warm gratitude towards my project guide
Mr. Devendra Kumar Gupta (Assist. Prof.) for his efforts in coordinating with my work
and guiding in right direction.
I extent my thanks to our respectable Hod of Department of Business Administration Mrs.
Deepika Seth.
I escalate a heartfelt regards to our Institution Director Dr. Abhishek Tripathi for giving
me the essential hand in concluding this work.
It would be injustice to proceed without acknowledging those vital supports I received
from my be loved classmates and friends, without whom I would have been half done.
I also use this space to offer my sincere love to my parents and all others who had been
there, helping me walk through this work.
Mr. Gulshan Lal
Roll No-: 156
PREFACE (SAMPLE FORMAT)
It was a pleasurable experience for me to work on this project report
“……………………………………………….……………………………………..” It has not only helped
me to enhance my knowledge about various strategies followed by the company
but also reviewed my knowledge about training & job opportunities for the
management students.
In this project report every possible effort has been made to highlight the major
aspects related to the topic by a comprehensive study of literature and by survey
information.
To make it easier different tabular and diagrammatic approach has been used
which help in understanding the theme. It gives brands, a market image as well as
depicts phase of their life cycle to understand the company value in a better way.
Survey report and secondary data are an important document and contains
information that can be used to find out what are the findings of the research. I
have tried my best to explore the truth in my project reality regarding the survey
and understanding practical way of working.