MARKET ANALYSIS
NAME - ____________________________________________
EMAIL - ____________________________________________
AGE- ____________________________________________
GENDER- __________________________________________
PHONE NUMBER - ___________________________________
SURVEY QUESTIONS
1. Where do you prefer to buy products from :
a) Nearby general store
b) Online websites
c) Shopping malls
d) Retail shops
2. Which brand you prefer for this category :
a) Local Brand
b) National Brand
c) International Brand
d) Not Specific
3. How much u usually spent on single purchase :
a) Below ₹500
b) ₹500–₹1,000
c) ₹1,001–₹3,000
d) ₹3,001–₹5,000
e) Above ₹5,000
4. Do you prefer premium or budget-friendly brands?
a) Premium
b) Budget
c) Depend on Product
d) No preference
5. What kind of offer do you prefer :
a) Buy one get one
b) Percentage discount
c) Cashback
d) Free delivery
e) Loyalty points
6. Do offers or discounts influence your buying decision :
a) Alyaws
b) Often
c) Sometimes
d) Rarely
e) Never
7. What brand you currently use (MULTIPLE OPTIONS CAN BE SELECTED) :
a) Celvin Klien
b) Chanel
c) Carolina Herrera
d) Victoria's Secrets
e) Bath & Body Works
f) The Body Shop
8. What do you like in the current brand you use :
a) Fregrance
b) Packaging
c) Brand Image
d) Size
e) All of the Above
9. What improvements would you like in the product :
a) Quality
b) Price
c) Availability
d) Customer services
e) More offers
10. What influences your brand choice the most?
a) Quality
b) Price
c) Advertisement
d) Peer reviews
e) Social media
f) All of above
11. How often do you purchase products in this category?
a) Weekly
b) Monthly
c) Quarterly
d) Rarely
12. How satisfied are you with your current brand :
a) Very satisfied
b) Satisfied
c) Neutral
d) Dissatisfied
e) Very Dissatisfied
13. Would you like your product to be customizable :
a) Yes
b) No
c) Maybe
14. Which customization feature is most important to you :
a) Colour/design
b) Size/fit
c) Functionality
d) Packaging
e) All of the above
15. Would you participate in future market surveys?
a) Yes
b) No
c) Maybe
THANK YOU FOR YOUR ACTIVE
PARTICIPATION!
